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Growing Up Digital. The Rise of the Net Generation

Categorie	Economie & Management
Boeknummer	#213502
Titel	Growing Up Digital. The Rise of the Net Generation
Auteur	Tapscott, Don
Boektype	Gebonden hardcover met stofomslag
Uitgeverij	McGraw-Hill
Jaar van uitgave	1998
ISBN10	0070633614
ISBN13	9780070633612
Taal	Engels
Samenvatting	This text offers an overview of the N-generation, the generation of children who in the year 2000 will be between the ages of two and 22. This group is a tsunami that could force changes in communications, retailing, branding, advertising, and education. The author contends that the N-generation are becoming so technologically proficient that they will lap their parents and leave them behind. The book also demonstrates the common characteristics of the N-generation, acceptance of diversity, because the Net doesn't distinguish between racial or gender identities, and a curiosity about exploring and discovering new worlds over the Internet.
Pagina's	338
Conditie	Goed
Prijs	€ 7,50

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