Onze boeken
The High-Tech Marketing Companion. Expert advice on marketing to macintosh and other pc users
Door Dee Kiamy
Categorie | Economie & Management |
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Boeknummer | #197823 |
Titel | The High-Tech Marketing Companion. Expert advice on marketing to macintosh and other pc users |
Auteur | Kiamy, Dee |
Boektype | Paperback |
Uitgeverij | Addison Wesley Publishing Company |
Jaar van uitgave | 1993 |
ISBN10 | 0201626667 |
ISBN13 | 9780201626667 |
Taal | Engels |
Samenvatting | Providing both Macintosh and PC developers with practical, hands-on advice on how to bring their products successfully to market, this book covers: market intelligence; alternative marketing strategies; niches and opportunities; communications; distribution and licensing; customer support; and global marketing. It is aimed at those producing, selling or marketing products to PC users. |
Pagina's | 365 |
Conditie | Goed |
Prijs | € 8,00 |
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